New television power consumption limits imposed by California's Energy Commission (CEC) could cut aggregate annual power consumption of LCD-TVs worldwide in half by the year 2013, if these standards are adopted universally, according to iSuppli.

If all of the 200 million LCD TVs set to be shipped in 2013 complied with the CEC standard, they would use a total of 64.4 billion kilowatt hours for the year, compared to 126.8 billion if they didn't, iSuppli estimates.

Samsung in the third quarter retook the No.-1 ranking in the U.S. LCD-TV market from chief competitor Vizio, according to iSuppli.

The iSuppli research shows the South Korean electronics giant shipped 1.3 million LCD-TVs in the United States during the period from July through September, equaling a 16.8 percent share of the market.

This gave Samsung a 1.1 percentage point lead over U.S.-based Vizio, which held a 15.7 percent share in the third quarter with shipments of 1.2 million LCD-TVs.

According to the latest DisplaySearch Quarterly Worldwide FPD Forecast Report, global flat panel display revenues for 2009 will be $87.6B, down 15% Y/Y from 2008.

The major reason for the decline is erosion in large-area TFT LCD panel prices compared to 2008, despite the fact that the TFT LCD market started to recover in Q2’09.

Other research from iSuppli says small and medium LCD suppliers are preparing for a Q4 slowdown.

After a year of losing money or generating zero return, the global large-sized LCD panel business returned to profitability in the third quarter, according to iSuppli’s latest research.

Analysts say the main reason LCD panels have not been profitable for so long is the market’s extreme state of oversupply, which resulted in LCD panel pricing that was below manufacturing costs.
LG Display was the world’s largest seller of large-sized LCD panels in the second quarter of 2009, accounting for 25.3 percent of shipments.

Defying hard economic times, the Russian LCD-TV market is set for strong growth this year, with shipments rising by 13.6 percent in 2009, according to iSuppli.

“One of the main reasons for the switch to LCD-TVs in Russia is that they have become a status symbol. Consumers in Russia are very image conscious and prefer to own televisions that they can show off to neighbors and family members,” said Riddhi Patel, principal analyst for television systems for iSuppli.

VIDEO INTREVIEW. This time at IFA 2009 our reporters interviewed Riddhi Patel, the iSuppli analyst. Riddhi is responsible for the television and plasma display panel (PDP) analysis. She shared with us her latest discoveries on HDTV market as well as her opinion of the nearest future of LCD technology that has dominated our living rooms.

She was visiting this year’s Berlin expo looking for some big innovations. Watch the video to check out if she has found anything that took her breath away.

Despite a rapid rise in the sales of consumer Blu-ray players, a fall in their prices and an increase in the number of high-definition movie titles, Blu-ray drives in PC systems have been left singing the blues, according to iSuppli.

iSuppli’s recent report says that by 2013, Blu-ray drives will be found in only 16.3 percent of PCs shipped, up from 3.6 percent in 2009.

Filed under: Industry, Displays, LG, Others, Panasonic, Samsung, Sharp, Sony, Toshiba, LCD

Injunctions, hail, sleet or snow, VIZIO kept shipping its LCD HDTVs in large amounts during the second quarter, enough of them to account for 21.7% of the market, according to iSuppli. That was enough to narrowly hold off Samsung, which saw its numbers rise sharply from 17.8% in the previous quarter to 21.3%, reportedly due to its introduction and marketing of new LED sets, which contributed to 2.2 percent of all LCDs sold during the period. The analysts also see a growing trend of customers coming back for their second flat panel television to replace an older one, just the kind of people it thinks might gravitate towards features like skinny, power efficient LED designs. We'll see if that's enough to swing the balance Samsung's way, or if customers stick with VIZIO's approach.

Read - VIZIO Again Ranked #1 in U.S. LCD HDTV Shipments
Read - Samsung Cuts Into Vizio's Lead in U.S. LCD TV Market in Second Quarter

VIZIO keeps the LCD TV crown in Q2, but Samsung is closing originally appeared on Engadget HD on Sun, 23 Aug 2009 18:32:00 EST. Please see our terms for use of feeds.

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